A year in review
This past Friday marked my One Year Anniversary of being full-time with my business!
This is a huge milestone for me as I have been creating with clay for 16 years. I have gone through so many seasons of bounty and (primarily) drought, so this past year has truly been a dream come true. I’ve waited to be an artist since I was young. Your unwavering support, whether big or small, creates space for me to do what I love, run with my wild ideas, and build incredible things… together!
What I’ve accomplished in one year:
-Every single package I’ve sent out has been sustainable. This is one of the foundational values of my business
-I’ve sent out 915 orders, with 1426 items sold.
-Out of those 915, only 2 have arrived damaged.
-32,233 people have visited my website.
-I’ve gained around 9k followers on instagram
-Raised $1200 for a friend in need
-With your help, we donated $1342 to Campaign Zero and $838 to Build a Nest
-My work is now in 35+ countries and every continent but Antarctica! I’ve honestly lost count, but I’m going to fill a map soon of all the places my work lives
-I’ve used approximately 2200 lbs of clay. That’s literally a ton of clay!
-I got to collaborate with some AMAZING artists on instagram.
Huge thanks to: @shealeenlouise @rivuletpaper @themintgardener @sarahmartinezart @laurieanneart @jennarainey @tashacathey_ @amyrosegeden @thebishopsilversmith @winifredkristecake @meeraleepatel @victoriabonvicini @thepigeonletters to name a few. 🤍 Please visit their accounts and support them!
What I’ve learned:
-There is way more admin than you would think.
-Everything takes double the amount of time than you allot
-Pre-orders were NOT the answer for a thriving business for me.
-And you will never please everyone!
Some of my goals for the next year are:
-Double my order numbers
-Have 0 packages damaged
-Double my instagram following
-Get website traffic up to 60k
-Hire an assistant (intimidating, but it will be necessary)
-Expand my space to allot for growth
-Launch seasonal high fired work in 2021
-Collaborate with more amazing artists!
-Donate 5% of gross earnings every shop update to a non-profit
Busy, right? That’s the life of running a creative studio! There’s always so much happening and life moves far too fast. But I can’t forget to recognize how awesome you are. I try to make sure you’re always in the loop! I’m so excited about all the things I’ve got going on—and coming up. I hope you’ll be the biggest part of it!
Thank you for joining me in the pursuit of creativity.
xo, Sarah